The Business and Law of Fashion and Retail

The Business and Law of Fashion and Retail, edited by two veterans of the fashion world with contributions from lawyers of many of the top fashion companies, is a perfect text for courses in fashion law, retail law, and business school courses related to those industries.

The casebook—which is the only casebook on the subject—considers the strategic and legal perspectives in the growth of a fashion company and a lawyer's role in both. Through legal cases, complaints, excerpts of regulations and academic articles the casebook covers effective strategies for intellectual property protection (including design protection, trademarks and copyrights), commercial operations and expansion of a brand (including employment, fashion licensing and advertising), commercial agreements (including brand collaboration agreements and retail leases), contractual compliance with sustainability issues, and human rights standards and professional responsibility.

With this new edition, cases, regulations, and academic materials have been updated to follow the rapidly evolving and growing area of fashion law.